Do Social Media Referrals Have A Future In Your Business?
Social media referrals are living on the edge – or at least they are somewhere near according to a Monetate’s data for the first quarter. The analysis shows that search optimization and email continues to bring in most referrals, while social media is the ‘last-click channel of attribution’. Some businesses say otherwise. Wixon Jewelers Online […]
What Do You Think of Instagram Ads? – Instagram Marketing
Your beautifully filtered photos will soon have companions within your Instagram feed. Instagram announced on Thursday that the company will bring advertisements to the photo-sharing app in the near future, and frankly, it’s surprising it took this long. Unlike Facebook’s famous mantra, “Move fast and break things,” its subsidiary Instagram seems to be taking a […]
How Twitter’s Business Compares to Facebook’s
Ever since Twitter revealed last month that it had filed confidential paperwork to go public, the company has been compared to what is arguably its biggest competitor, Facebook. However, the S-1 form that the company filed Thursday shows that the two companies are in fact miles apart — for better or worse. In comparison to […]
Pinterest Update Expands Your Article Pins
Pinterest is expanding its set of “rich pins” to include more details about pinned articles, the company announced Tuesday. Now, when users pin a story or article to a board, the pin will also contain other relevant information such as the author’s name, the article title, a brief description and a larger link. Previously, articles […]
10 Countries That Spend the Most on Digital Ads – Digital Marketing
Norway is home to digital advertisers that spend the most money per Internet user — $209 each, according to data from market-research company eMarketer. However, the U.S. doesn’t fall far behind, with advertisers spending an estimated $201 per Internet user. Online-statistics portal Statista created the chart, below, which shows the estimated digital-advertising costs per Internet […]
YouTube Adds Background Music Library for Your Videos
The perfect soundtrack can really make a video come together and perfect soundtrack is also a key to get real YouTube views, so YouTube is making it much easier to pick an audio backdrop for your footage. YouTube launched an audio library on Wednesday, featuring more than 150 royalty-free instrumental tracks to choose from. The […]
Twitter Unveils Exclusive Feature For Verified Users – Twitter Verified Profile
As if reporting an IPO wasn’t enough news for one day, Twitter followed up their major announcement with a new feature Thursday to help its verified users better manage their Twitter conversations. The update will allow verified users (those with the blue check marks) to filter their Twitter mentions within the “Connect” tab above their […]
Pinterest Hires First International Employees – Buy Pinterest Followers & RePins
Pinterest is hiring abroad for the first time, adding country managers in France and the UK to help grow the site’s user base in Europe, according to a company spokesperson. The new managers will build out the local Pinterest communities overseas and connect with brands and partners. Pinterest is also looking to hire marketing managers […]
63% of Brands Have Multiple Twitter Accounts – Twitter Stats
For top brands, one presence on Twitter isn’t enough. In 2013, 63% of brands have multiple Twitter accounts, according to a report by Brandwatch. This trend represents an 800% increase from two years ago, when just 7% of brands had multiple Twitter accounts. Statista’s chart, below, breaks down the number of brands with multiple, single […]
Facebook Now Gives More Control Over What You Share
Facebook announced on Thursday that the site’s two-step app permission process has been fully integrated with users worldwide. The feature, which was first announced in April, allows users to have more control over the content they share to Facebook through third-party applications. When users sign in to an app like Lyft or Words With Friends […]
