LinkedIn’s Website Goes Down for Some – Digital News

LinkedIn suffered a rare service disruption on Wednesday morning, which prevented many users from properly loading the website. The company did not immediately respond to our request for comment on the cause or extent of the outage, but Downrightnow.com shows there has been a “likely service disruption” for the better part an hour. LinkedIn acknowledged […]
Tailored Tweets, Coming to a Country Near You

Twitter offers a large target for marketers hoping to drive home a specific message — and its accuracy is improving. A new tool, offered through Twitter’s API, allows marketers to send targeted tweets to specific geographic locations. For example, a brand could send a tweet to followers in the United States and a separate tweet […]
Twitter Arrives on TV in India

Technology and platform convergence is the next big thing that businesses are looking for –- whether it be mobile and Internet or Internet and TV. It’s all about a revenue stream for the future. Airtel Digital TV, an arm of Indian telecommunications company Bharti Airtel, revealed Monday that it has integrated Twitter with its digital […]
Facebook Average Referral Traffic to Media Sites Up 170% This Year

Flexing its muscles as a public-facing forum, Facebook reported Monday that the average referral track from Facebook to media sites jumped 170% last year. Facebook also disclosed that from September 2012 to September 2013, Time’s referral traffic rose 208%, BuzzFeed’s increased by 855% and Bleacher Report experienced a boost of 1,081%. Facebook also announced a […]
When Facebook Was Down, Brands Pounced – Social Media Marketing

Facebook experienced widespread service disruptions for much of Monday morning, which prevented users from posting and engaging with posts on the social network. While the outage may have been a headache for Facebook and many users, some brands decided to turn it into a marketing opportunity — for better or worse: #Facebookdown Grab your Venus […]
Facebook Suffers Sitewide Errors for Many Users – Digital News

As of Monday morning, Facebook is experiencing errors across the site. It won’t allow many users to update your status, post comments, send messages or post photos. Users are also unable to Like posts. Trying to update your status will yield this message: “There was a problem updating your status. Please try again in a […]
Hell Freezes Over: Google to Sell Facebook Ads – Digital Marketing

Google and Facebook announced a detente of sorts on Friday in which Google will sell Facebook ad inventory. The ads will be sold via Google’s DoubleClick Bid Manager, its real-time bidding system. In a few months, marketers will be able to buy ads for Facebook’s Ad Exchange on the platform. SEE ALSO: Google Stock Hits […]
Facebook Ads Are 1,790% More Profitable on iOS Than Android

After studying more than 200 billion Facebook ads, it has been discovered that the ads are more effective on iOS than on Android. The study conducted by Nanigans shows that Facebook ads on iOS are 1,790% more profitable than on Android-powered devices. Nanigans is one of Facebook’s largest ad buyers specifically focusing on retail advertising. […]
Facebook Ads Are 1,790% More Profitable on iOS Than Android

After studying more than 200 billion Facebook ads, it has been discovered that the ads are more effective on iOS than on Android. The study conducted by Nanigans shows that Facebook ads on iOS are 1,790% more profitable than on Android-powered devices. Nanigans is one of Facebook’s largest ad buyers specifically focusing on retail advertising. […]
What Social Media Can (Really) Tell You About Job Applicants

It’s no secret that employers research job candidates’ social media profiles to help them make hiring decisions. Most employers, however, may have been inaccurately evaluating applicants’ online personas all along: New research has found that employers who quickly dismiss applicants based on unpleasant status updates and incriminating photos from a trip to Vegas may actually […]