Facebook to Provide Free Photos for Businesses to Use in Ads
Having trouble coming up with your next Facebook ad? No worries. Facebook is here to help. In an attempt to make it easier for businesses to create a Facebook ad, the company announced a deal with Shutterstock on Thursday that will provide free access to millions of images for use in ads. The photos will […]
Facebook to Provide Free Photos for Businesses to Use in Ads
Having trouble coming up with your next Facebook ad? No worries. Facebook is here to help. In an attempt to make it easier for businesses to create a Facebook ad, the company announced a deal with Shutterstock on Thursday that will provide free access to millions of images for use in ads. The photos will […]
LinkedIn Redesigns Group Pages – LinkedIn Marketing
LinkedIn unveiled a new design for the network’s Group pages on Thursday, providing a new look for one of platform’s most popular features. The redesign is part of LinkedIn’s continued efforts to make the site “easier and simpler to use,” according to a press release. It also puts more emphasis on user content, making it […]
Can Facebook Rewrite the Industry Standard For User Engagement?
The “monthly active users” figure has long been the industry standard for user engagement in social media. It’s easy to digest, but more importantly, it’s a benchmark capable of comparing the most social of social networks to the new kids on the block. When it comes to Facebook, however, monthly active users have become a […]
Report: Users Are Engaging More With Facebook Ads
A quarterly review of Facebook’s ad performance found increases in advertising metrics across the board, including click-through rates, total clicks and revenues driven by the ads themselves. Kenshoo Social, a digital marketing company that works with “hundreds” of customers that advertise on Facebook, explored more than 75 billion Facebook ads over the past two quarters, […]
Airing of Anime Film Sparks New Twitter Record
Twitter users have set a lofty benchmark for unified tweeting. The company announced Friday that users set a new record for tweets in one second at 143,199, a figure that shattered the previous record of 33,388. The moment of excessive tweeting occurred during an Aug. 3 airing of Castle in the Sky, a Japanese animated […]
7 Top Social Networks Among American Teens – Digital Media Marketing
We heard from one 13-year-old who claims none of her friends use Facebook and a 15-year-old who said all of her friends use Facebook. While the perception of each of these two teens can provide snapshots of their schools and communities, Statista created this chart based on Pew data on American teens’ social media use […]
Researcher: Advertise Your Facebook Post Within 24 Hours or Don’t Bother
If your brand just posted a status on Facebook, don’t waste time waiting to amplify it with an ad buy. If you don’t do so within 24 hours, you will lose a great deal of the engagement and viral impressions that would have been generated by posting earlier. This is the gist of new research […]
Are Paid Facebook Ads Worth the Bucks?
To advertise on Facebook, or not to advertise on Facebook? There’s still plenty of debate about whether advertising on Facebook (or social media in general) is worth it, and whether it’s more useful as a lead generation tactic than a direct driver of sales. But as anyone on Facebook can see from the sheer number […]
Gap Buys Up All of Tumblr’s Mobile Ads for a Day – Digital Marketing
Gap wants to create a “pop culture moment” for its fall Back to Blue campaign, and it’s turning to Tumblr to create it. On Monday morning, Gap issued a call on Tumblr for creators to share, through an original piece of content, what “blue” means to them — blue being, of course, the color of […]
